Path of Celebrity

Yianni, as a producer, writer, director, actor and songwriter created independent arts celebrity collaborations.

These collaborations were in the form of theater skits, as well as full length film and video productions.

Yianni Stamas’ artistic celebrity collaborations featured actors who during their careers have either won an Oscar or a Golden Globe or have been nominated for an Emmy.

Additionally, as a marketer, Yianni has had as clients celebrity actors who were network television sitcom cast members, plus a Tony award winner and a lead in a major cable TV show.

Since 2011 (when the blog you are reading right now was formed) Yianni started working on what he now calls the Blogs of Media consisting of 27 blogs in various categories.

A Blog of Media is either a blog that integrates media, like the written word, images or videos, or is a Blog of Media that is about media.

Some of the Blogs of Media focus on media like filmmaking, art creation, entertainment-based marketing, digicomarts and more. 

One of the blogs of the Blogs of Media collection that he added in 2018 is entitled Celebify.

Since he was 7 years old and winning art contests by thinking outside of the box, Yianni has a long history of creativity and innovation.

For example, in 1978 when he was 16 he did the first ever example of what he now calls Entertainment Based Marketing, which was his Cristalyme show that he acted in, produced, wrote, directed, did the multimedia cinematography for.

The show was a full-length multimedia comedy play about good versus evil and a magic battle.

Then in 1980 at age 18 and wearing the same creative hats, Yianni adapted his play to a screenplay and made a movie based on Cristalyme show called “The Rave.”

In keeping with this creative exploration of entertainment and marketing, he and his friend Suzanne convinced a sign company to put up a full-sized billboard of The Rave logo at no cost for one of the scenes. Suzanne, who was a mentor of Yianni’s, designed the billboard.

The super 8 feature film premiered in a San Luis Obispo California movie theater and received a tremendous amount of journalism coverage.

Yianni moved to Los Angeles later in 1980 to work at Zoetrope Studios as the assistant to the head of education, August Coppola.

A short while later he added several video segments to The Rave to expand the storyline.

Yianni wrote, produced and directed these segments featuring Irene Miracle who had recently won a Golden Globe as well as Nicolas Cage who later in his career won an Oscar.

During this period Yianni also wrote and directed a theater skit called Muscle Lady featuring LeVar Burton who during his career has been nominated for an Emmy.

Moving to Manhattan, NYC in 1988 where he still is based today with his wife and their daughter, Yianni continued his development of the Entertainment Based Marketing experiment.

Yianni continued the experiment by producing, writing, directing, acting in plus writing and singing the songs for the 16mm feature film Love Curse Broken co-starring Jessica Tuck who in her career has had an Emmy nomination.

Making videos is an important part of Entertainment Based Marketing and throughout the years in New York City Yianni has had video production and editing clients including Lincoln Center for the Performing Arts, Film at Lincoln Center, the NYC Department of Education and the New York Public Library.

Other projects Yianni has done to develop Entertainment Based Marketing include a half hour long weekly and ten-year running reality show from 1991 to 2000 that he created and appeared in called Video Diary NYC that gave a behind-the-scenes look at him and his theater company. He wrote plays and then produced and directed them in New York theaters.

Another project of Yianni’s that impacted the development of the Entertainment Based Marketing methodology is his founding of the Platinum PIAs Awards (2010 – 2019) that for ten years annually presented awards to small businesses, actors and artists who made a difference in their communities.

In closing, whether you are an Artist of Entertainment, Artisan of Entertainment or an emerging or established Celebrity of Small Business in any industry, you are a small business owner and the time is now to unleash your Inner Celebrity.

Lights, Camera, Small Business.

Are you on your Path of Celebrity?