Yianni Stamas

Dramatics NYC founder interviewed

yianni — Tue, 15 May 2012 23:34:41 +0000

In conjunction with an article I was writing, I recently interviewed the founder of the salon chain Dramatics NYC. I’ve known Rock for around 15 years or so. It was interesting going back to the beginning of Dramatics with him and hearing his story. It’s the story of how a combination actor/hairstylist on the threshold combined his worlds and created a hair salon chain that is influenced by the acting profession. And now Dramatics is sponsoring the Platinum Pias Awards. The Pias were recently saluted by the Web Innovator Awards website.

beauty-meets-entertainment

yianni — Thu, 10 May 2012 15:10:47 +0000

Every business needs to have a competitive edge. Something that differentiates it from competitors. Dramatics NYC, among its various differences, includes the beauty meets entertainment connection. Some describe it as “hair and sizzle” with the stylish locks representing the beauty industry and sizzle being a code word for show business. The thing that works out nicely for Dramatics with its “beauty meets entertainment” approach is that it encourages members of the team to be creative. Creative in terms of how they cut and style hair as well as creative in performance. That’s why stylists have stage names. You are actually entering an alternative experience. Dramatics and “Beauty Meets Entertainment” was represented at Emiliani Beauty Expo – one of the biggest annual shows of the beauty industry. Another example of Dramatics’ hair and sizzle connection is the involvement of several of their hair stylists in the Stylists for Literacy and Magic Neighbors collaboration: the Lights Camera Read outreach performances. These were done by the theater troupe for children of shelters. Plus it all comes together each year during the Harvest Festival NYC with the Platinum Pias Awards.

the Pias and Dramatics shin-dig

yianni — Wed, 09 May 2012 19:48:29 +0000

the Pias and Dramatics shin-dig is coming up on Saturday. This party, held at a Dramatics NYC salon, is an important reference point for the campaigns of stylist contestants. 9 stylists, each from different salons across the city, are competing for the title “Stylist of the Year PIA”. The winner of this particular Platinum Pias Award gets the bragging rights of being the top stylist in the North East section of the United States. I think the PIAs producers’ logic is that in Manhattan “If you make it here you can make it anywhere” and therefore a win in New York City gives you cred stretching at least a third or so across the country. This upcoming party, one of the biggest events in the build to the actual PIAs awards, is also a terrific example of Digital Communication Arts in action. Many forms of media will be present at the happening including online video making, blogging and more.

harliquin is the director of the show

yianni — Tue, 08 May 2012 20:06:13 +0000

Harliquin also known as “Harley” at Dramatics NYC is the director of the upcoming Platinum Pias Awards and he has a vision. He sees the presentation of the 9 awards being preceded by a video and live action. Each of the 9 videos will be about an important community issue. A video is then followed by a fashion scene and then the award is presented. One of the key issues being explored is helping the homeless in NYC.

Dramatics NYC will sponsor the Platinum Pias

yianni — Tue, 01 May 2012 14:39:01 +0000

Dramatics NYC, Manhattan’s most successful salon chain, will sponsor the Platinum Pias Awards, recognizing outstanding achievements in the art and science of building communication with the Oscars of Beauty, Entertainment and Community.

Who will the “Review Me NYC” committee select? 5 beauty awards will be presented as well as 4 others in the areas of entertainment and community:

Help the Homeless NYC PIA: Homelessness
Acknowledging businesses and their customers in NYC who help the homeless
Interview with Safari, General Manager Dramatics NYC

Lights Camera Read PIA: Literacy
Awarding the creativity of contestants and their role models in this literacy contest
Interview with Justin Tuck, the New York Giants, encouraging teen participants.Since this year’s theme is “You can’t borrow honey from a zombie because…” there will also be an interview with Judith O’Dea, Communications Expert and female lead in the original 1968 “Night of the Living Dead”

Magic Neighbors PIA: Outreach
Acknowledging those involved with performances for at risk audiences
Plus clips of performers performing for children of shelters.

Digital Communication Arts PIA: Media
Recognizing participants doing writing, graphic arts, music, video and theater projects in the digital communication arts workshop series at the New York Public Library. This year’s theme is “anti-bullying”. Meet Shacara Mclaurin, “Stomp Out Bullying” Teen Ambassador and “American Idol” contestant plus others participating in the program.

how did Houdini die? was he the world’s greatest marketer even in death?

yianni — Sun, 22 Apr 2012 20:44:38 +0000

There is much speculation about the question how did Houdini die? There are many versions of his death. While alive Houdini was known for re-authoring his life in preparation for posterity as well as to help with his current publicity campaigns. So it makes sense that he would even have anticipated his death. He in fact, after his death, publicized through his wife Bessie with the prior arrangement of her trying to communicate with him from beyond. There are still well publicized seances every Halloween in which magicians and others attempt to contact Harry Houdini from beyond the grave. He died on Halloween in 1926 – a date so perfect it almost seems like part of a marketing campaign!

Dramatics NYC in discussions to again sponsor the Platinum Pias

yianni — Mon, 16 Apr 2012 17:35:21 +0000

Dramatics NYC, Manhattan’s most successful salon chain with 9 locations throughout the city, is in discussion to yet again sponsor the Platinum Pias Awards. Dramatics was a sponsor last year and with hair stylists who are members of the fashion and community organization Stylists for Literacy, it makes for a good fit due to the fact that much work has been done this year with the New York Public Library’s Lights Camera Read Literacy Program.

Additionally, Video Film Web Studios is talking with H-Quinn productions’ Harliquin “Harley” Merva about again directing the extravaganza. The concept for the program, targeted this year for a possible Harvest Festival NYC launch date, will have something to do with acknowledging those who have “given back” to the community.

Brian Quinn is nominated by Yianni Stamas

yianni — Fri, 27 Jan 2012 15:17:20 +0000

The nominations for Best Expert Pia keep coming in. Here is another one, this time it is for an expert in the area of Immediate Wildlife Control named Brian Quinn. What is meant by the term “Immediate Wildlife Control?” It is a profession in which a person has the expertise to safely and humanely remove nuisance wildlife from people’s homes and other locations. This is a vital service, especially in the suburbs, where nuisance wildlife is a big problem. For example a squirrel or raccoon is making noise and damaging your attic – and so forth. To see documentation of various wildlife adventures (in the suburbs) visit Brian Quinn’s website Immediate WIldlife Control by clicking here >> Also, there is mention of Brian’s nomination in conjunction with the topic of “local marketing” here >>

Alex Corrado is Sheeting Everywhere

yianni — Thu, 26 Jan 2012 16:39:11 +0000

My regular readers know that Alex Corrado has been nominated for the 2012 National Platinum Pias Awards for his spot filmed in Milan. And now he has come out with yet another promo bursting at the seams with creativity. If you’re reading this before January 31st be sure to “like” the video on Facebook. If not, I recommend you check out the commercial anyway. It’s the Sheet! You’ll see what I mean in a second, so please click here for Facebook Sheet >>

platinum pias nominees mount for best expert

yianni — Tue, 24 Jan 2012 16:38:04 +0000

This year the competition is going to be tough for the Best Expert Pia. As you may have heard through the Pias grapevine, Alan Lipman of Mr. Beauty has been nominated. Now on the roster is Angelo Alvarez who is mentioned here in Healthy Lifestyles News.